What makes a marketing initiative successful
Feb08

What makes a marketing initiative successful

Small and medium-sized business are constantly facing threats from larger players. Availability of digital platforms has provided a level playing field for SMEs to overcome some of the traditional barriers. Many companies are taking advantage the new world tools to succeed. But having access to the digital variety alone is not a guarantor of success. The fundamentals of the business must remain strong. In the following section, we...

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Why is the recruitment process lengthier in companies?
Feb08

Why is the recruitment process lengthier in companies?

Call it over diligent on the part of organizations to get it right each time they hire, the recruitment process has elongated for mid- to senior-level roles with more interview rounds being thrown in, hiring experts said. Over the last six months, even after multiple rounds of interviews, a pharma multinational is yet to close a position for a site head, said a search firm executive. In another instance, a decision on the post of a...

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5 Developing Trends in Engineering Education in India
Feb08

5 Developing Trends in Engineering Education in India

There was a time not long ago when students used to mostly prefer courses like medicine and engineering. Engineering, as a course, has not lost its sheen even after all these years and there are still a large number of students registering themselves because of evolving technologies. Many universities and colleges are now accepting new and refined learning methods like modern learning labs and technology-integrated curriculum. These...

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Things to remember when starting your own Start Up
Feb08

Things to remember when starting your own Start Up

It should be noted that sometimes even a person who has been a spectacular employee, performing well in all key metrics, may not be the best of the employer. In fact, the skill sets required are very different from each other. Once you have made the switch to an employer it is important to remember a few key points.       1.Employee Mindset Vs. Employer Attitude There is no one else accountable for the direction your company takes....

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After GST Simplification, export rise from 30.55% to $26.19 billion in November.
Dec20

After GST Simplification, export rise from 30.55% to $26.19 billion in November.

After a brief pause, exports rose 30.55 percent to $26.19 billion in November on account of improved global demand, government incentives and simplification of GST refund process. Exports had witnessed a decline of 1.12 percent to $23 billion in October this year, retreating from a six-month high growth rate in September. India’s exports in November 2016 stood at $20.06 billion. The data released by the commerce ministry also...

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E-commerce transformed in India in 2017
Dec20

E-commerce transformed in India in 2017

Web business, an industry which gets a significant measure of media thought and has pulled in billions in venture financing, has transformed into the distribution child of the Indian startup condition over the latest couple of years. Driven by the 10-year-old Flipkart and its enemy Amazon India, the online business organic group has seen some noteworthy changes in 2017. There were more prominent theory changes, a couple of unicorns...

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